Kate Moss gets carried away with a sexy fantasy in new perfume advert
She’s no stranger to controversy and in her latest fashion role, Kate Moss is pushing the boundaries once again.
In the advertisement for new Yves Saint Laurent perfume Parisienne, a contemplative Kate is seen riding through Paris in a taxi fantasising about an illicit romp with a mystery man.
The actions cuts back and forth from the back of the cab to a scene showing the nearly-naked supermodel writhing around on grey sheets surrounded by pink roses.
A pair of male hands are glimpsed moving over her body.
It’s up to the viewers to decide whether they think Kate’s ménage-a-deux was just a dream or had taken place just before she jumped in the vehicle.
As the 35-year-old sits in the back seat of the car rushing through the City of Lights, she thrashes about as she relives the pleasure, rolling one single pink rose across her body and face.
Finally, the sun rises and a breathless Kate is left standing on a balcony overlooking the Eiffel Tower against a backdrop of a stunning pink sky.
As you would expect, Kate is dressed head-to-toe in Yves Saint Laurent clothing – a leather basque, pencil skirt and the French fashion house’s iconic Le Smoking jacket.
Kate writhes around to the sounds of Depeche Mode 1993 hit I Feel You, which ties the ad to the fragrance’s target market of thirty-something women.
The rose theme throughout the ad is tied in to one of the perfume’s main ingredients – Damask rose.
Despite being brought up in Croydon, the ad asks ‘Qui est Parisienne?’ (French for ‘Who is Parisien?’).
Perfumers Sophia Grojsman and Sophie Labbé described the scent as ‘a great floral with a woodsy structure, luminous even in its aspect of mystery. It is the perfume of ultra femininity, warmed by the imprint of the man who brushed against her.’
Parisienne includes notes of damask rose, violet, peony, patchouli, vetiver and a ‘vinyl accord to evoke the gloss, varnish or metal of a spike heel’.
The fragrance is already on sale at Harrod’s and is expected to be released nationally from October.
Despite starring in the ad, Kate is also preparing to release a new fragrance under her own name.
Following the success of her eponymous first scent, Kate will unveil Vintage later this month.
source: dailymail.co.uk
Add comment September 2nd, 2009
