Coco Rocha lands Zac Posen’s limited edition InStyle UK cover

InStyle UK has taken a different approach for their December cover and has commissioned seven designers to create seven different covers for the fashion/beauty magazine. The seven designers that were chosen were Zac Posen, Diane Von Furstenberg, Christian Louboutin, Paul Smith, Henry Holland, Emma Hill, and Roberto Cavalli. Along with a cover of their own, each designer has also created a short film to go along with their cover. The film is an interpretation of their own personal style. Webwire quoted Eilidh MacAskill, InStyle Uk’s editor  “Fashion and film are two of InStyle’s greatest loves so we were absolutely thrilled that such incredible designers signed up for Film InStyle, one of our most ambitious projects. Fashion films are fast becoming the new music video and we’re delighted to be at the forefront and championing creativity.” The short films are definitely a creative new approach to making fashion more fun as it is something we don’t often see (especially seven different ones). InStyle has given designers a change to bring their own creativity to a cover they can make their own. Zac Posen decided to use longtime friend, model Coco Rocha as his cover girl. The cover shows stills of Rocha dancing around in Zac Posen of course. Zac Posen was tweeting in excitement about the new cover this morning, giving everyone a heads up to look out for the upcoming short film.