Miu Miu launches versatile custom work and outerwear collection ‘Prelude’
Italian women’s clothing brand Miu Miu has launched ‘Prelude’: a custom studio project of work and outerwear, designed with warmth to enhance the lives of those who wear them.
Blending modern aesthetics with timeless design, the collection offers versatile pieces perfect for everyday looks, combining exceptional craftsmanship with elegance and practicality. Juxtaposing fashion with function, it comprises of revisited and re-imagined Miu Miu staples spanning ready-to-wear, fashion jewelry, sophisticated bags and accessories.
Key Pieces and Features of the Miu Miu Prelude collection:
Ready-to Wear
– Cotton canvas logo-ed, zip-fronted jackets shorts, trousers and puffed micro-mini skirts in khaki and blush,
– khaki apron dresses in pale shades
– striped rugby and polo shirts
– waxed jackets in deep military green.
– shrunken knitwear and cotton poplin shirting in red
Footwear
– lightweight Plume sneaker with a full leather upper in tan
– sturdier Tyre sneaker with an exaggerated natural rubber sole and crisp white technical fabric and suede
Ensuring each pair is a one-off, customers have the option to customize them with a selection of charms such as trinkets, stylized flowers, pom poms and tassels.
Bags and Accessories
– bowling-style bags such as the timeless Arcadie and Beau known for their top handles and removable shoulder straps,
– classic backpacks, in a color spectrum of greys and browns
– scarves, belts, and eyewear, and fashion jewelry such as hair clips, necklaces, and bracelets
The collection is presented with a campaign lensed by Julie Greve set against a playful color backdrop featuring Ploy Chobsawang, Sarah Hanfgarn, Kris Krystal, Sen Samysheva who gaze and posture feel as effortless as their wardrobe and accompanying accessories.
Priced between Eur 200 – Eur 4200, Miu Miu’s Prelude collection is available now in selected Miu Miu stores worldwide and online at the brand’s website. Check out the accompanying campaign images here.
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