Lacoste names Adrien Brody as Global Eyewear Ambassador

French designer sports fashion company Lacoste Lacoste has named American Actor Adrien Brody as its Global Eyewear Ambassador.
The two-time Academy Award winner recognized for his extraordinary performances in Brady Corbet’s The Brutalist (2024) and Roman Polanski’s The Pianist (2002), is the face of its Eyewear line.
Part of a long-standing relationship based on clear creative affinities, the collaboration reunites Brody with Lacoste, after Fourteen years since he starred in brands’ Unconventional Chic campaign in 2012. Since then, the actor has regularly been associated with the Lacoste universe, notably through his loyal presence at the brand’s fashion shows.
‘I’m honored to join the Lacoste family as the global ambassador of their newest eyewear campaign. Lacoste has always represented style, authenticity and craftsmanship, and I’m excited to continue our friendship and collaboration with this new campaign,’ Brody stated on his ambassadorship.
To mark the collaboration, Brody appears in a series of images featuring looks from Lacoste’s new Eyewear collection. One of the standout pieces is a modern lightweight, Sunglass that blends contemporary design with authentic Lacoste heritage. Comfortable and easy to wear, it has a frame enhanced by a finely engraved metal core wire, offering durability and refinement. A premium 7-barrel hinge elevates the construction with strength and precision while the iconic metal crocodile trim provides a timeless signature touch. Balancing comfort, sophistication, and distinctive branding, the design embodies the essence of a truly Lacoste accessory.
With his distinctive artistic vision, natural elegance and a career guided by bold choices, Brody perfectly embodies the Lacoste spirit. Check out the accompanying campaign images here.
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