Elie Saab To Open First London Flagship Store

Elie Saab Couture Spring Summer 2015 Paris

Elie Saab has announced that it will open its first London flagship in London in the Spring of 2016.

Located at 24 Bruton Street, the four-story boutique will be in the heart of the Mayfair shopping district. The 8,640-square-foot shop has been designed by architectural design agency, RDAI. The boutique will showcase the House’s ready-to-wear, accessories and fragrance lines. It will also host the brand’s third Haute Couture salon, after Paris and Beirut.

According the WWD, the brand also plans to relocate its shop at Harrods in February. It will move from the international designer section to a larger space in the super brands area.

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