ASOS Launches Debut Bridal Collection


British online retailer ASOS has launched its first bridal collection.

The clothing and accessories collection is the first of its kind from the brand. With styles from full-length gowns and tea-length dresses to flouncy jumpsuits with draping capes, the new collection caters for every taste and every type of wedding ceremony, whether you are getting married in a church, in a town hall, on the beach. The 18 designs of bridal collection are affordable for brides on a budget with prices ranging from approximately $110 to $500.

‘Our designers have searched vintage archives to find for each type of customer the right bridal outfit and take account of the different wedding styles,’ ASOS Design Director Vanessa Spence reported in an interview with the British VOGUE. ‘The Bridal Collection offers traditional clothes, but also alternative designs like the jumpsuit with cape ideal for the modern bride. The price points too are incredibly affordable which means you have the option of buying more than one dress and leaves more money to spend on the actual wedding or honeymoon.’

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