14-Year-Old Model Vlada Dzyuba Dies After 13-Hour Fashion Show

Vlada Dzyuba

Vlada Dzyuba, a 14-year-old model from Russia suddenly died in a hospital in Shanghai Friday, October 27.

According to The Siberian Times, on October 25, Dzubaya was hospitalized when she went into a coma after a 13-hour runway show in Shanghai, China on Wednesday. A preliminary report indicates that the causes of her death are believed to be meningitis and exhaustion. She was evidently suffering from meningitis but her condition was not spotted in time and she was made to continue on the catwalk.

‘She was calling me, saying ‘Mama, I am so tired. I so much want to sleep’,’ her mother Oksana told NTV. ‘It must have been the very beginning of the illness. And then her temperature shot up. I didn’t sleep myself and was calling her constantly, begging her to go to hospital.’

‘No-one expected it to lead to such consequences,’ Elvira Zaitseva, head of Vlada’s modeling agency in Perm, Russia told The Daily Mail. ‘We are now reaping what we have sown.’

The Siberian Times also reported that Dzuyba was on a ‘slave labour’ contract, which legally stated she work only three hours a week but she feared speaking out. Her death has raised questions about the conditions the girls work in and the use of child labour by the fashion industry.

Russian officials are currently investigating the circumstances surrounding the young model’s death. The Kremlin’s human rights ombudsman in Perm, Pavel Mikov, is said to be personally investigating the girl’s death.

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