H&M Group’s digital marketplace Afound is expanding further into Europe. On May 7, the platform which is already active in Sweden since June 2018 and the Netherlands since October 2019 announced the opening of digital marketplaces in Austria and Germany as the next step in its...

H&M is joining the fight against Coronavirus. The Swedish giant announced that its non-profit Foundation had donated USD 500,000 to the COVID-19 Solidarity Response Fund set up by the World Health Organization (WHO) to prevent, detect, and respond to the pandemic. The donation made by...

Swedish fashion giant H&M is gearing up for the release of its capsule with Colombian designer Johanna Ortiz. The collection was first announced last November after the release of Giambattista Valli’s collection. The pre-drop comprising of a tunic, a mini dress, a wrap dress and a...

From Arket launching activewear to Helena Christensen teaming up with H&M; here’s your Fashion Week in brief. Karis Dawson The effortlessly cool Canadian Beauty gave us an exclusive interview for our Model of the Week feature. Sezane The Parisian label launched its first line of...

From Christian Lacroix designing the Tiara for the Vienna Opera Ball to H&M launching clothing rentals; here’s your Fashion Week in brief. Bottega Veneta The Italian luxury goods and high fashion brand introduced its Pre-Spring 2020 campaign featuring Jean Campbell. Benedetta...

H&M will be launching a new store concept of clothing rentals. Starting from the end of this month, the Swedish clothing giant will offer customers the opportunity to access favorite pieces of past collections at its flagship Sergels Torg store in Stockholm. Initially, fashion fans who...

Just a month ahead of the release its Giambattista Valli collaboration, Swedish fashion giant H&M has unveiled the first look of the highly anticipated designer collection. The lookbook featuring the womenswear and menswear collection was shot in the Paris-based, Italian couturiers...

From Dries Van Noten teaming up with Christian Lacroix to Doutzen Kroes winning a Green Carpet Fashion Award; here’s your Fashion Week in brief. Doutzen Kroes The Dutch supermodel Doutzen Kroes was presented with the Social Media Changemaker Award for using her platform for activism...

Luxury Scottish knitwear brand Pringle of Scotland and H&M have teamed up for a new capsule. Titled “H&M x Pringle of Scotland” the collection includes a heavy knit sweater with a retro diamond pattern, a short turtleneck sweater with balloon sleeves, oversized...

From Demna Gvasalia quitting Vetements to Chanel heading to Capri for its 2020/21 Cruise collection; here’s your Fashion Week in brief. H&M The Swedish fashion giant was reportedly testing a new sales concept of selling external brands and products. Ralph Lauren The American...

Swedish fashion giant H&M is testing a new sales concept of selling external brands and products. The new strategy is for the core brand Hennes & Mauritz itself and is also a step towards direct competition with online retailers such as Zalando and ASOS, who have always claimed a...

From Burberry launching a sustainable capsule collection to Naomi Campbell fronting Calvin Klein’s latest campaign; here’s your Fashion Week in brief.   Calvin Klein The American luxury fashion house tapped a number of high-profile stars such as Naomi Campbell, Bella Hadid,...

Hennes & Mauritz, (the Swedish company behind H&M, & Other Stories and Weekday), and Spanish Inditex, (which includes Zara and Massimo Dutti) have started benefiting from the decision to shunt physical stores (in an effort to boost online offerings) which was initiated last...