Victoria’s Secret opens first store in Paris Jun 13

Victoria’s Secret opens first store in Paris

Victoria’s Secret will be opening its Parisian flagship store on Friday, June 14. French fans of the American lingerie brand will be able to satisfy their cravings for fine lingerie at the Forum des Halles shopping mall in Paris. Located right next to the Golden History Jewelry Forum,...

Barbara Palvin is the newest Angel of Victoria’s Secret Mar 14

Barbara Palvin is the newest Angel of Victoria’s Se...

Barbara Palvin is officially a Victoria’s Secret Angel. The 25-year-old Hungarian model succeeds Adriana Lima who walked for the last time for Victoria’s Secret on November 8, 2019. ‘I never thought it would happen and it has exceeded all my expectations. I’m very...

Victoria’s Secret to shutter 53 stores Feb 28

Victoria’s Secret to shutter 53 stores

Victoria’s Secret will be closing 53 underperforming stores in North America this year. L Brands Inc. the parent company of the lingerie label made the announcement on Wednesday following a weak holiday quarter and a 7 percent decline from in-store sales. The internet sales of the...

Buzz of the Day: Victoria’s Secret teams up with Livy Feb 15

Buzz of the Day: Victoria’s Secret teams up with Li...

Victoria’s Secret has partnered with French lingerie label Livy. The lingerie giant will begin selling Livy collection items in its stores in New York and London as well as on Victoria’s Secret website. The collection consists of see-through bras and lace panties with graphic...

Emily Ratajkowski launches her own lingerie label Feb 11

Emily Ratajkowski launches her own lingerie label

Emily Ratajkowski has unveiled the first lingerie collection from her label Inamorata just in time for Valentine’s Day. Titled ‘Body’ the collection includes simple and comfortable pieces of classic underwear, as well as short dresses, leggings, and bodysuits lace. Made of a...

Rihanna launches Savage x Fenty Valentine’s collection Jan 10

Rihanna launches Savage x Fenty Valentine’s collect...

Following the successful launch of her lingerie line Savage x Fenty, Rihanna has released a Valentine’s Day collection. The collection features briefs, bras, bodysuits, and chemises with less fabric, transparent chemises, heart-shaped nipple stickers, suspenders, satin pajamas, and even...

Viktor & Rolf unveil lingerie capsule collection for Aubade Nov 30

Viktor & Rolf unveil lingerie capsule collection for...

Dutch design duo Viktor & Rolf has teamed up with the historic French lingerie house Aubade to create a capsule collection. Titled ‘Bow,’ the capsule collection features cartoon-like bows, Viktor & Rolf’s signature motifs, and the legendary craftsmanship of...

Victoria’s Secret announces new CEO and plans for Swimwear Nov 26

Victoria’s Secret announces new CEO and plans for S...

Victoria’s Secret is re-evaluating all aspects of its business starting with a new CEO. The lingerie giant announced John Mehas as its new chief executive following Jan Singer’s resignation last week amid a sales slump and competition from young companies challenging its grip on...

Elsa Hosk will wear the Fantasy Bra at the 2018 ‘Victoria’s Secret’ show Nov 06

Elsa Hosk will wear the Fantasy Bra at the 2018 ‘Vi...

Elsa Hosk will present the Fantasy Bra at this years’ “Victoria’s Secret” show. The Swedish model has been working with Victoria Secret since 2011 and has been one of the regular cast of the brand since 2014. In 2016 she opened the runway show in Paris while last year...

Victoria’s Secret collaborates with Mary Katrantzou Oct 06

Victoria’s Secret collaborates with Mary Katrantzou

Victoria’s Secret has announced a lingerie capsule collection with Greek designer Mary Katrantzou. Titled VSxMaryKatrantzou the collection will be presented at the next Victoria’s Secret in New York in November and will feature Katrantzou’s signature printed florals and...

Agent Provocateur to open first boutique in Bijenkorf Amsterdam Oct 03

Agent Provocateur to open first boutique in Bijenkorf Ams...

British lingerie label Agent Provocateur will soon open the doors of its newest boutique in the Netherlands. The store, situated on the third floor of the Bijenkorf, Amsterdam, will open on Friday 19 October. More than 250 items will be available ranging from permanent and seasonal...

The Victoria’s Secret 2018 Show Returns to New York Sep 19

The Victoria’s Secret 2018 Show Returns to New York

The location of the 2018 Victoria’s Secret show has been revealed. The lingerie giant announced on its Instagram account that it will take place in New York, the same city which held the first ever Victoria’s Secret fashion show back in 1995. The three-post announcement with the...

H&M and Love Stories collaborate for lingerie capsule Jun 22

H&M and Love Stories collaborate for lingerie capsul...

H&M and Love Stories have teamed up for an affordable fashion-forward lingerie capsule. The collaboration marks the first time for the Swedish high street giant and the Amsterdam-based lingerie label. The capsule consists of a gorgeous and comfortable range of bralettes, briefs, and...

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