American skincare and beauty brand founded by Hailey Bieber and owned by e.l.f. Beauty has announced a major global expansion that coincides with it’s new Summer ’26 Collection. The expansion which aims to increase direct international access to Rhode’s growing collection of...
E.L.F. Beauty Announces Definitive Agreement To Acquire H...
American Cosmetics brand E.L.F. Beauty has announced that it has signed a definitive agreement to acquire Rhode, the American beauty brand founded by Hailey Bieber for USD 1 billion. The deal, comprises of USD 800 million in cash and stock at closing and a potential USD 200 million earnout...
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