Louis Vuitton ranked world’s Most Valuable Luxury Brand
While luxury fashion may not be the most valuable sector in the world its good to know who its top brands are.
Business magazine Forbes has named Louis Vuitton as the world’s most valuable luxury brand putting it at no 14 on its list of the world’s 100 most valuable brands. The inclusion is noteworthy because it’s the only fashion brand that occupies a top 20 spot, with the roundup dominated by technology companies like Apple (1), Microsoft (2) and Google (3) respectively.
Forbes determined the most valuable brands by starting with a universe of more than 200 global brands who it valued on three years of earnings and allocated a percentage of those earnings based on their role played in each industry. It applied the average price-to-earnings multiple over the past three years to these earnings to arrive at the final brand value.
Earlier this year Louis Vuitton’s parent company LVMH saw its fashion and leather goods business group recorded organic revenue growth of 3 per cent in 2014. For Louis Vuitton, 2014 was characterized by strong creative momentum, dominated by the enthusiastic reception of Nicolas Ghesquire’s first runway shows and of the new products. With profit margins approaching 40% and its current net worth is $28.1 billion it is one of the most profitable brands in the world. The company celebrated its 160th anniversary in 2014.
Other fashion brands on the list include H&M (33), Gucci (42), Hermes (51), Cartier (55), Zara (58), Coach (63), Rolex (65), Prada (74), Chanel (85), Ralph Lauren (89), Target (92) and Estee Lauder (100).
