Hailey Baldwin Is the New Face of Guess

Hailey Baldwin Guess Jeans

Hailey Baldwin has scored the biggest campaign of her life as the new face of Guess.

The 19-year-old model was photographed in Malibu by Rayan Ayash and directed by Paul Marciano (co-founder of the brand) for the brands’ Fall 2016 campaign. Guess teased its new denim collection with a shot of Hailey wearing a patchwork denim jacket.

The blonde bombshell took to instagram to announce the happy news posting the first image (pictured above) with the caption; ‘new @GUESS campaign shot by @rayanayash out in 2 wks. Thank you @paulmarciano’

Hailey’s career as a model is on the rise as she follows in the footsteps of Gigi Hadid and her friends Kendall and Kylie Jenner. Recently she fronted the campaign for Tommy Hilfiger’s denim capsule collection alongside Lucky Blue Smith.

We can’t wait to see the full campaign when it releases.

Follow Fashion Model Directory on Pinterest, Facebook, Linked In and Twitter!