Coach launches its Fall 2021 collection with star studded Global Campaign

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American luxury design house Coach has launched its Fall 2021 collection with a star studded Global Campaign featuring Jennifer Lopez, Michael B. Jordan, Jeremy Lin, and Koki.

Lensed by Renell Medrano across cities around the world, the campaign spotlights the moments of unexpected joy that are only possible when friends and communities come together. Also featured are the Miami jump-rope team The Hurricane Jumpers, Afro-Cuban jazz band Miguel Cruz and Sugarcane and Tokyo-based band Gliiico along with real communities coming together for outdoor get-togethers and block parties.

Coach’s Fall 2021 collection comprises of plush shearling coats, leather jackets made in collaboration with the heritage American outerwear brand Schott. There are also bags such as the Tate and Soft Tabby, a Hitch Backpack and the reintroduction of its iconic Rogue bag.

‘The Fall collection is inspired by our present and our future by what we’ve learned and where we are going. It’s a story about friendship and the way our loved ones inspire, support and shape us, and the excitement we feel about spending time together again. Comforting, nostalgic and tactile, it celebrates the sense of possibility and joy found in connection,’ said Coach Creative Director Stuart Vevers in a statement.

‘When you’re with friends, possibilities are endless. When I’m with my friends, we don’t always know what will happen next. We’re just hanging out and taking it as it comes. Just knowing that people are out there and they’re doing things, it’s encouraging-it’s optimistic, and it’s spontaneous,’ said Jennifer Lopez.

‘The idea of being amongst friends means being around people you’re comfortable with. People you can be yourself with, grow with, be creative with. It’s about being in an environment that makes you comfortable, where you can be authentic and thrive,’ said Michael B. Jordan.

Coach’s Fall 2021 collection is available now. Meanwhile check out the stunning campaign images here.

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